1. In the Material Editor, create the mirror material.
2. Create a copy of the material and turn the flat mirror OFF. Change
the name of this new material.
3. Assign the non-reflecting material to the whole object. If mapping
coordinates for a texture are needed, apply them.
4. Go to Select/Faces and using Window option select the top of the box.
5. Make the reflective material current. Use Surfece/Material/Assign/To
Faces, activate [Selected] and apply to the selection of the top.
You get a whole box having the same material, with the upper part having a reflective version of the same material.
If you assign the flat mirror on the Object level, 3DS will use the first face's normal the renderer encounters for the mirror alignment. This means that one side of the box will reflect, but it might be not the top :o)
If you need a flat mirror on EVERY side, you will have to select them one by one, and DETACH them as separate objects... You may not attach them anymore to each other!!! (But you can link them in the Keyframer to work as a whole).